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Jarvis, Jocelyn W.: Rhodes, Ryan E.: Deshpande, Sameer: Berry, Tanya R.: Chulak-Bozzer, Tala: u.a.:
Investigating the role of brand equity in predicting the relationship between message exposure and parental support for their child's physical activity.
[2014]
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Berry, Tanya R. (1)
Chulak-Bozzer, Tala (1)
Deshpande, Sameer (1)
Jarvis, Jocelyn W. (1)
Rhodes, Ryan E. (1)
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advertising
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advertising effect
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brand
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brand awareness
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child
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cohort analysis
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education
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health education
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health knowledge
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longitudinal study
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marketing
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media effect
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research report
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periodical article
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2014
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english
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Social marketing quarterly
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